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Published almost 2 years ago

facebook ads paid advertising ad creative

TLDR:  We are looking for a part-time (10-20h / week) content manager, who will oversee the development of our Facebook Ad Creatives and all other marketing assets on ClickMinded.com. Past experience with Facebook ads, direct response marketing and managing content for a $5m+ startup, preferred.

What Is ClickMinded?

ClickMinded is the digital marketing training platform you didn't know you needed. We create world-class online courses, SOPs, checklists and cheat sheets on digital marketing that companies use to train up their teams every day. Companies like Grammarly, WeWork, Volvo, StitchFix and 25,000 other folks you may not have heard of (yet).

Our goal is to get 200,000 people trained by ClickMinded by December 2023 (8x growth), and we go to work every day against some of the most competitive digital marketers in the game.

Thatâs where you, our shiny new content manager, comes in.

Whatâs This Job About?

This job is all about leading a team of designers, video editors and developers to deliver ClickMindedâs marketing asset needs, the most important of which are the Facebook/Instagram Creatives (Image and Video), direct response ads and landing pages, and any other assets that might be needed. 

You can see the ads we're currently running, here: https://bit.ly/35u6JOd

You can see one of the products weâre running these ads to, here: https://bit.ly/3rUE7Fo

You can see an example of an SOP available in our library, here: https://bit.ly/3rYJVxp

What Are The Expectations?

The person in this role will be expected to:

- Be the single point of contact for design consistency across the company. For the design of new products, new landing pages and new assets, all roads lead to one place: you!
- Come up with fresh conversion-focused creative ideas for Facebook and Instagram ads consistently, every week.
- Take feedback from customers and experiments, and implement those learnings into future tests. (Ability to analyze data independently using Facebook Ads Manager is a big plus)
- Work with our video editors, designers, and agencies to develop new ideas, approve / disapprove creative, landing pages, copy, along with any other assets for new campaigns across different channels.


What Type Of Person Will Succeed?

The ideal candidate has:

- Working proficiency in English
- 2+ years experience managing content, including design work and creating assets or managing a team creating assets. 
- Experience with direct response copywriting a massive plus.
- Experience analyzing Facebook Ad results is a massive plus. 
- Baseline familiarity with the ecommerce sales funnel, web analytics, email marketing, HTML & CSS.
- Baseline familiarity with design tools like Figma and Adobe Creative Cloud.
- A bias towards speed with a relentless focus on getting new advertising campaigns live as quickly as possible.

Pay & Benefits

- 100% remote
- We work across all time zones (team is based in the US, Europe & Asia)
- Competitive salary based on experience
- A home office and learning & development budget for everyone on the team

HEADS UP: RemoteOK annualizes the salary number, and this position is currently for part-time, not full-time.