Marcus Thompson

Business Owner

Phone: (555) 847-2963
Address: Denver, CO
Website: https://linkedin.com/in/marcusthompson
Email:
  • Business owner who built and scaled a $3.2M digital marketing agency over 8 years, managing 22 employees and serving 150+ clients across technology, healthcare, and manufacturing sectors
  • Generated $12M in cumulative client revenue through data-driven marketing strategies, achieving average 240% ROI for client campaigns while maintaining 89% client retention rate
  • Successfully navigated company through COVID-19 pandemic by pivoting service offerings, resulting in 15% revenue growth in 2020 when industry average declined 23%
  • Seeking to leverage strategic planning, P&L management, and digital transformation expertise in senior leadership role within growth-stage technology company

Work Experience

Thompson Digital Solutions

Founder & CEO

January 2016 - Present
  • Built full-service digital marketing agency from startup to $3.2M annual revenue, establishing market presence across Colorado, Utah, and Arizona with 150+ active client accounts
  • Developed proprietary client acquisition system combining content marketing and strategic partnerships, generating 65% of new business through referrals and reducing customer acquisition cost by 40%
  • Led digital transformation initiative for 50+ traditional businesses during pandemic, implementing e-commerce solutions that generated average $180K additional revenue per client within 6 months
  • Established strategic partnership network with 12 complementary service providers, creating integrated solution offerings that increased average project value from $15K to $35K
  • Implemented data analytics infrastructure using Google Analytics, HubSpot, and custom dashboards, enabling real-time campaign optimization that improved client ROI by average 85%
  • Built and managed cross-functional team of 22 professionals including developers, designers, strategists, and account managers while maintaining 94% employee satisfaction score

TechVantage Corporation

Senior Marketing Manager

March 2012 - December 2015
  • Managed $2.8M annual marketing budget for B2B software company, driving 45% increase in qualified leads and 28% improvement in sales conversion rates
  • Launched integrated digital marketing campaigns across 5 industry verticals, generating $8.5M in attributed pipeline revenue over 3-year period
  • Led marketing automation implementation using Salesforce and Marketo, reducing lead qualification time by 60% and increasing marketing-to-sales handoff efficiency by 75%
  • Developed content marketing strategy that positioned company thought leadership, resulting in 300% increase in organic website traffic and 150% growth in social media engagement

Rocky Mountain Consulting Group

Marketing Coordinator

June 2010 - February 2012
  • Coordinated marketing initiatives for management consulting firm serving Fortune 500 clients, supporting $12M annual revenue generation
  • Managed trade show participation and industry events, generating average 85 qualified leads per event and contributing to 25% of new client acquisitions
  • Created marketing collateral and proposal support materials that improved win rate from 32% to 47% on competitive bids

Skills

Technical Skills

  • Financial Modeling & Forecasting (created 5-year projections with 12% accuracy variance)
  • CRM Systems (Salesforce, HubSpot) - managed 3,000+ contact database
  • Digital Marketing Tools (Google Analytics, Facebook Business Manager, SEMrush, Mailchimp)
  • Project Management Software (Asana, Monday.com, Slack)
  • Data Analytics & Reporting (Google Data Studio, Tableau, Excel advanced functions)

Leadership & Strategic Skills

  • P&L Management ($500K - $3.2M budget range)
  • Team Building & Development (hired and trained 35+ employees over 8 years)
  • Strategic Partnership Development (established 12+ revenue-generating partnerships)
  • Change Management (led digital transformation across 50+ client organizations)
  • Business Development & Sales (consistently exceeded annual revenue targets by 15-25%)

Education

University of Colorado Boulder - Leeds School of Business

Master of Business Administration - Marketing Concentration

2010
  • Founded Graduate Entrepreneurship Society serving 200+ students
  • Capstone Project: "Digital Marketing Strategies for Small Business Growth" - implemented recommendations generated $150K revenue for local client
  • Relevant Coursework: Strategic Management, Digital Marketing, Financial Analysis, Operations Management

Colorado State University

Bachelor of Science in Business Administration - Finance

2008
  • President, Business Student Association (managed $50K budget and 15 executive board members)
  • Dean's List: Fall 2007, Spring 2008

Certifications

Stanford Executive Leadership Development Program

Stanford

2022

Google Analytics Certified Professional

Google

2023

HubSpot Inbound Marketing Certification

HubSpot

2021

Honors

Inc. 5000 Fastest-Growing Private Companies

Inc. Magazine

2021, 2022
Ranked #1,847 nationally for 3-year revenue growth of 285%

Colorado Companies to Watch

Colorado Office of Economic Development

2020
Selected from 500+ nominees for sustainable business practices and community impact

Digital Marketing Excellence Award

Denver Marketing Association

2023
Recognized for innovative campaign strategy that generated 400% ROI for healthcare client

Top 40 Under 40 Business Leaders

Denver Business Journal

2019
Selected from 800+ nominees for entrepreneurial achievement and community involvement

Publications

Pivoting Through Crisis: How Local Agencies Adapted

Marketing Land

March 2021
Featured case study on pandemic business transformation strategies

The Future of Small Business Digital Marketing

Colorado Biz Magazine

September 2022
Authored thought leadership piece on emerging marketing technologies

Professional Associations

Board Member

Denver Entrepreneurs Organization

2020-Present

Advisory Board Member

University of Colorado Business Incubator

2021-Present

Member

American Marketing Association, Digital Marketing Institute