Recent marketing graduate with hands-on experience managing social media campaigns, coordinating content calendars, and analyzing digital marketing metrics across internships at consumer brands and B2B companies
Proficient in Hootsuite, Google Analytics, Mailchimp, and Canva with demonstrated ability to support multiple marketing initiatives simultaneously while maintaining exceptional attention to detail
Seeking Marketing Assistant role to leverage strong organizational skills, technical platform knowledge, and passion for data-driven marketing to support team operations and campaign execution
Work Experience
Cascade Coffee Roasters
Marketing Intern
June 2024 – August 2024
Scheduled and published 85+ social media posts monthly across Instagram, Facebook, and TikTok, maintaining consistent brand voice and increasing follower engagement by 34% over 10-week period
Compiled weekly performance reports analyzing social media metrics (engagement rates, reach, follower growth) and email campaign data (open rates, click-through rates) for Marketing Manager review
Coordinated logistics for summer product launch campaign including vendor communication, asset organization, and timeline management across 4-person marketing team
Maintained content calendar using Asana, ensuring all promotional posts aligned with product releases, seasonal themes, and brand guidelines
Assisted in organizing customer appreciation event for 150+ attendees, managing invitation list, coordinating with venue, and creating promotional materials in Canva
University Marketing Association
Social Media Coordinator
September 2023 – May 2024
Managed Instagram and LinkedIn accounts for 300-member student organization, creating content calendar and posting 4-5 times weekly to promote events and share marketing industry insights
Grew Instagram following from 420 to 890 followers over academic year through strategic use of hashtags, consistent posting schedule, and engagement with follower comments
Designed event promotional graphics using Canva, maintaining visual brand consistency across all digital materials
Collaborated with executive board to develop social media strategy aligned with organization goals, resulting in 45% increase in event attendance compared to previous year
Nordstrom
Customer Service Associate
June 2022 – August 2023
Provided product recommendations and resolved customer inquiries for 30-40 customers daily, developing strong communication skills and understanding of consumer behavior
Gathered customer feedback through point-of-sale interactions and informal surveys, compiling insights for store management to inform merchandising decisions
Maintained organized inventory records and assisted with visual merchandising displays, demonstrating attention to detail and understanding of brand presentation
Recognized as "Employee of the Month" (March 2023) for consistently exceeding customer satisfaction targets and supporting team members during high-traffic periods
Education
University of Washington
Bachelor of Arts in Marketing
Graduated May 2024
GPA: 3.7/4.0 | Dean's List: Fall 2022, Spring 2023, Fall 2023, Spring 2024 Relevant Coursework: Digital Marketing Strategy, Consumer Behavior Analysis, Marketing Analytics & Metrics, Social Media Marketing, Content Marketing, Market Research Methods
Certifications
Google Analytics Individual Qualification
Google
2024
HubSpot Social Media Marketing Certification
HubSpot
2024
Hootsuite Social Marketing Certification
Hootsuite
2023
Meta Digital Marketing Associate Certification
Meta
2024
Additional Information
Portfolio
Marketing work samples including social media graphics, campaign materials, and analytics reports available upon request
Languages
English (native), Spanish (conversational proficiency)
Volunteer
Seattle Animal Shelter
2023-Present
Social Media Volunteer (2023-Present) – Manage Instagram account featuring adoptable pets, creating engaging content that has contributed to 15+ successful adoptions
Skills
Technical Proficiencies: Google Analytics, Hootsuite, Mailchimp, Canva, WordPress, Microsoft Excel (pivot tables, VLOOKUP, data visualization), Google Workspace (Docs, Sheets, Slides), Asana, Buffer, SurveyMonkey, Adobe Photoshop (basic), Salesforce CRM (basic)
Marketing Competencies: Social media management, content calendar management, email campaign coordination, digital analytics reporting, copywriting, market research, campaign coordination, event planning, brand guidelines adherence, SEO fundamentals, competitive analysis, vendor communication
Awards & Recognition
First Place, University Marketing Association Case Competition
University Marketing Association
2024
Developed integrated social media and email marketing campaign for local nonprofit, selected from 12 competing teams for strategic approach and creative execution
Marketing Department Outstanding Senior Project Award
University of Washington Marketing Department
2024
Recognized for comprehensive digital marketing strategy capstone project analyzing consumer engagement tactics for sustainable fashion brands
Employee of the Month
Nordstrom
March 2023
Selected for exceptional customer service, team collaboration, and consistent achievement of satisfaction targets
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