Adam Aragon

Senior Web Developer & Marketing Technologist

Contact Info

Phone: 707-925-2326
Address: Hayward, CA
Website: AdamAragon.com
Email:
  • Lauded for positive, friendly and excellent verbal and written communication skills
  • Proven & extensive record of web creation, administration and instruction
  • End-to-End designer & developer strong with Photoshop, CSS, XHTML, JS and many other languages
  • Design, maintenance and implementation of over 1000 web sites
  • Strong organization, management and project workflow skills
  • Extensive CMS & E-commerce experience, WordPress (Expert), Joomla, Concrete, Magento, OpenCart, etc
  • Background in marketing-focused research, statistics, and technology, able to grasp the 'big picture' for a companies goals & missions
  • Proficient in multiple hosting, SaaS, CRM and cloud environments including AWS, and Bare Metal servers.

References available upon request

Experience

Apttus Corp (Apttus.com)

Front End Web Developer / Director of Web

Sept 2015 - Present (3 Years)

Apttus, the leading Quote-to-Cash (QTC) software provider, driving the vital business processes between a buyer’s interest and the realization of revenue. Fueled by the Apttus Intelligent Cloud, which maximizes the entire revenue operation by streamlining and improving business processes, aligning and driving revenue winning behaviors and recommending relevant, intelligent actions.

  • Primary web developer, strategist and designer for a valuated billion-dollar "Unicorn" start-up
  • Integration with Marketo based technology as well as SalesForce and Dynamics CRM.
  • Provided scaling strategy and new development platforms to enable a fast-growing team of content providers 
  • Implemented visual tools to empower bloggers, content creators and product team to generate their own content.
  • Managing a team of developers in India & London as well as contractors and firms locally to support complex technical solutions.
  • Marketing Technology, User behavior, SEO, Statistics, Analytics and Bounce prevention; live-chat and AI chat bot tools customized and created for a specialized market.
  • Configured and implemented physical and cloud based hosting (AWS, WP-Engine, Digital Ocean)
  • Amazon AWS, Digital Ocean, and custom bare-metal servers for various purposes.
  • Configured Clarizen, BaseCamp, Asana and other workflow & project based solutions for various teams.
  • Defined as a Marketing Technologist and "Solution Engine" providing primary point-of-contact support for a 1000+ employee companies digital & web needs as well as a marketing team of 50+

Pearson Educational / Pearson Foundation / Apple Inc.

Studio Designer & Unit Assembly

Apr 2014 to Dec 2014

Pearson is the world's leading education company. From pre-school to high school, early learning to professional certification, our curriculum materials, multimedia learning tools and testing programs help to educate millions of people worldwide - more than any other private enterprise.

Mission: Assisted in management & execution of the Apple partnered program to create K-12 Digital iPad versions of text books for several major US school districts.

  • Project management enablement working with Apple & Pearson partnership
  • CSS / HTML / EBOOK coding and design guideline creation
  • Interactive Cocoa, Javascript, and HTML5 software testing, bug-testing and reporting on touch platforms
  • Illustrator vector image manipulation and InDesign template creation & editing
  • Creation of original layouts, graphics, icons, UI/UX elements for widespread usage
  • Asset Management & DAM (digital asset management) systems structure & configuration
  • Asset Creation & Assembly in iPad, Surface, PC/MAC, & browser-based platforms
  • AGILE workflow and supervision of several content production artists.

ThreeSided Studios (ThreeSided.com)

Creative Director / Web Design - Santa Rosa, CA

2012 to 2014

A self-made company specializing in Bay Area Web Design. Freelance and design work for hundreds of local businesses and companies. Specializing in brand development, web site traffic growth, web site UI and advertising revenue. Developing brand strategy and statistics systems.

  • Custom CMS implementation and E-commerce solutions.
  • Providing strategic consulting, including online business plans & sales strategy development.
  • Manage and Support a client list of upwards of 100+ active clients.
  • Web server management, maintenance and resale for hundreds of sites
  • CMS template creation and site design in Wordpress, Joomla, Drupal, ConcreteCMS, Magento, PrestaShop, ZenCommerce and various platforms
  • Specializing in E-commerce solutions tied to CMS systems designed to integrate closely with each other.
  • Graphical layout, asset creation, PSD to CSS/HTML/JS creation, Web Solutions


Zenergy Works SEO (ZenergyWorks.com)

Web Designer & Developer - Santa Rosa, CA

2010 to 2012

Zenergy Works provides a full range of services in Web Design, Search Engine Optimization (SEO), Pay Per Click Management (PPC/Comparison Shopping)

  • Solutions for Email Marketing, Online Reputation Management, Blog Creation,
  • Social Media Marketing (Myspace, Facebook, Digg, Squidoo, etc).
  • Embracing Web 2.0, XML, Javascript, modern techniques and combining it with traditional internet marketing tactics and deliver the best results for clients.
  • Driving targeted traffic to sites with a combination of On Page SEO and Off Page SEO
  • Personally provided production web development & design for over 300+ sites & clients from the ground up.
  • Established design protocols, hosting protocols and CMS management methods for a team of 10 developers supporting over 2000+ clients
  • PSD to HTML/CSS to Wordpress templating & site creation
  • Creation, editing and customization of several E-commerce platforms (ZenCart, PrestaShop, Magento, Shopify, WooCommerce, and OpenCart)

Real Music (RealMusic.com)

Web Solutions and Digital Content Management - Sausalito, CA

2008 to 2010
  • Re-designed and maintained a high traffic record label site
  • Performed regular promotional, marketing and SEO duties
  • Worked closely with Apple (iTunes) and several other digital distribution services for content delivery and management
  • Upgrades and troubleshooting for all internal IT systems (Mac/PC/Linux)
  • Increased both physical and digital sales using proven metrics
  • Managed site via Joomla content management system (CMS)

Benchmark Lending Group

Webmaster - Santa Rosa, CA

2005 to 2008
  • Re-designed and maintained a high traffic loan/financial site
  • Performed regular marketing and SEO duties
  • Integra/Destiny – loan origination software technician training
  • Created corporate Intranet/Extranet for internal re-structuring project
  • Saved $70,000 for the company yearly using proven metrics

MainGate MRIN (US Military Relocation Project)

Director of MultiMedia - Jacksonville, FL

1999 to 2001

Joint project with the US Military, US Department of Defense and the newly formed MRIN network

  • Managed a group of 12+ Developers and Flash Designers for the DoD / US Military
  • Piloted Kids & Teens Programs for Families of Military
  • Traveled to over 50 US Military bases for research and data correlation
  • Worked with famed advertising firm Ogilvy & Mather on Print/Web Media
  • Market Research and Focus Groups for Tech Products
  • Created Flash / Graphics / Web Layouts for Variety of Projects
  • Created ColdFusion integration solutions for a large-scale, military vertical portal site.

Writing

Writing Experience

Blogger / Journalist / Reviewer

  • Editor & Tech Journalist – LustGadget.com
  • Writer & Software Review - GamerNode.com
  • Technical Writer & Tutorial Writer

Marketing

Marketing Experience

Market Research / SEO

  • Market Research Manager – Cunningham Field Services (Market Research Facility, Santa Rosa, CA)
  • Marketing Facilitator – MainGate.com (Military Multimedia Focus Groups, Jacksonville, FL)
  • Guest Speaker – Market Research (Sonoma State University, Rohnert Park, CA. | 2004)

Education

Computer Science Major

Certifications & Educational Experience

  • Computer Science Major (AS) - Santa Rosa Junior College, (Santa Rosa, CA  | 2001-2003)
  • Private Classes – SF Writers Workshops, (SF & NY State University, CA/NY | 2005)
  • AutoCAD Certification – Circuit Riders Design, (Windsor, CA | 2000)
  • Media & Web Certifications - Media, TV Broadcasting, Web Design, (Santa Rosa Junior College, CA 1999-2000)
  • Windsor High School – Technical Program – Computer Science Prep (Windsor, CA. 1998)

 

Skills

Creative & Technical Skills

Adobe Creative Cloud Expert
HTML & HTML 5
Adobe Photoshop (Advanced)
CSS 2.0 | CSS 3.0
Adobe Flash (Advanced)PSD to HTML/CSS/JS
Adobe Illustrator (Intermediate)Wordpress Expert
Adobe Dreamweaver (Advanced)
Wordpress Template Creation
Adobe Acrobat (Advanced)Wordpress MultiSite Hosting
Adobe InDesign (Intermediate)Wordpress Plugin Customization
Adobe Premiere (Intermediate)CSS3 / HTML5 / Flash Animation
Microsoft PowerPoint (Advanced)
AGILE Workflow Techniques
Microsoft Office 365 (Advanced)ActionScript (v2/v3) Flash Scripting 
IT and Troubleshooting (Advanced)
MySQL / MsSQL Databases
AWS, SaaS and Cloud hosting technology
Strategic Site Scaling
Apple KeyNote (Advanced)Microsoft IIS Server
Google 'G Suite' Administration
JQuery & JavaScript Effects
Marketo Administration and Integration
Mobile & Responsive Development
Video Editing (Premiere / Final Cut / iMovie)Social Network Creation
Sound Editing (Adobe Audition / Audacity / Reason) SalesForce & Dynamics CRM Trained
Experienced with 20+ CMS systems from Open-Source to Enterprise level
Project Management via BaseCamp, Clarizen, Asana and more
PC / Mac / Linux Savvy
Content Development and Creation
Search Engine Optimization (SEO)
E-Commerce Expert